Introduction

Welcome to Pure Promise Diamonds (referred to as “we”, “our”, or “us”). We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://pure-promise-diamonds.myshopify.com and make purchases of diamond jewellery or other products listed on the website. Please read this policy carefully to understand how we handle your personal data.

Information We Collect

We collect information to provide you with a smooth, personalized shopping experience. The types of information we collect include:

  • Personal Identification Information: When you make a purchase or register on our website, we may collect:
    • Name
    • Email address
    • Phone number
    • Shipping and billing address
    • Payment information
  • Usage Data: Information about your interaction with our website such as IP address, browser type, device information, and pages visited.
  • Cookies and Tracking Technologies: We use cookies and similar technologies to remember your preferences, track your cart, and analyze site traffic.

How We Use Your Information

  • Order Processing: To process, deliver, and manage your purchases, payments, and returns.
  • Customer Service: To assist you with queries and support requests.
  • Personalized Offers: To send offers and product recommendations based on your browsing and purchase history.
  • Marketing & Promotions: To send newsletters, updates, and promotional content (only if you opt in).
  • Improvement of Services: To understand user behavior and enhance website performance.
  • Legal Compliance: To meet applicable legal or regulatory obligations.

How We Protect Your Information

We employ appropriate technical and organizational security measures to protect your data from unauthorized access, alteration, disclosure, or destruction.

Sharing Your Information

  • With Service Providers: Trusted third-party vendors that help with website operations, payment processing, shipping, and order fulfillment.
  • For Legal Reasons: When required by law or in response to valid legal requests (e.g., court orders).
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred accordingly.

Your Rights and Choices

  • Opt-Out of Marketing: You can unsubscribe from marketing emails anytime by clicking the “Unsubscribe” link in our emails.
  • Cookie Preferences: Manage or disable cookies in your browser settings. Some site features may not work properly if cookies are disabled.

Data Retention

We retain your personal information only as long as necessary for the purposes described in this policy, including legal or accounting obligations. After that, data is securely deleted or anonymized.

Third-Party Links

Our website may include links to third-party websites. We are not responsible for the content or privacy practices of such websites. Please review their privacy policies before sharing any personal information.

Fraudulent Transactions

We reserve the right to recover the cost of goods, collection charges, and legal fees from persons involved in fraudulent transactions or misuse of our website. We may also initiate legal action against such individuals.

All disputes and legal matters are subject to the jurisdiction of Mumbai, India.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any updates will be reflected here, with a revised Effective Date. We encourage you to check this page periodically to stay informed.

Contact Us

If you have any questions or concerns regarding this Privacy Policy or your personal data, please reach out to us:

📧 Email: purepromisediamonds@gmail.com
📍 Location: Mumbai, India